Run drip campaigns
and complex automations

Do more than digests

Engage your audience

In Mailcoach you can send emails to individual members of your audience, based on their behaviour. Follow up on subscriptions, campaign opens, or sales. Wake up stale profiles to keep your audience engaged.

Drip campaign basics

An automation starts just like a regular newsletter: by picking your audience. However, it has a few more options:

• Setup the first trigger that will enroll a subscriber
• Create different emails to populate the automation
• Reuse emails between flows, to test variations
• Setup intervals to check changes in tags

A chain of actions

Configure your Mailcoach drip campaign with a chain of actions:

• Tag based
  • Add tags
  • Remove tags
• Typical reactions
  • Respond with an email
  • Unsubscribe a user
• Pause for a while
  • Pause for a while or…
  • Halt the automation
• Create routes
  • If/Else decisions
  • Split up users

Even more control from your application

The Mailcoach API gives you full access to email lists, subscribers, campaigns and templates from an external application.

Integrate Mailcoach self-hosted in a Laravel web application to take full control:

• Create any automation programmatically
• Create custom triggers and actions
• Handle events
• Use your own mailables
• Customize any aspect of the automation

Track drip performance

Unlike regular newsletters, automations often rely on tracking to decide what the next steps are. But you can still configure the level of privacy here as well:

• Decide to track only opens, clicks or both
• See the number of processed subscribers on each action
• See the total click/open count on email level
• Follow up on unsubscribes and retry failed deliveries