Timing matters

When it comes to email marketing, timing can be everything. Sending your email campaigns at the right moment can significantly impact their effectiveness.

Research shows that sending emails mid-week tends to produce better results as people are more attentive during these days. Similarly, scheduling emails for early mornings or late afternoons—times when most people check their emails—can lead to higher open rates and better engagement.

Mailcoach makes it easy to experiment with different days and times to find what works for you and your audience. This can increase the likelihood of desired actions and outcomes of the campaign.

To schedule the delivery of your campaign, you can select the day and time you want in the Send section of the campaign.

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